Tuesday, May 16, 2006
The New Yahoo!

I just took a look at the newly designed Yahoo! homepage. While there are a few glitches and the design is not site wide, one can see what they are trying to achieve.  An opinion is worth want it costs and everybody has one, but I’ll offer a few anyway.

Goodbye 800x600 - The new design has been widened to fit in a 1024 pixel wide screen. Last I heard, web user’s monitor resolutions were about 50/50, 800x600/1024x768. I guess they are trying to appeal to those who have the latter – the cool people. One would think they would stick with the lowest common denominator for a site that is trying to appeal to everyone. At least they are providing an option to view the old design at the 800 pixel width. MSN and Google have the narrower format.

Web 2.0 Look - They’ve adopted some of the trendy web 2.0 design elements like gradients, 3-D icons and modular page architecture, but they didn’t go all the way by using nice font selection – not a serif on the page. This could have been pushed a bit farther.

DHTML – I like the DHTML used in the upper right box containing mail, weather, messenger…, but the tabs in the new areas are pretty weak.

Navigation – I question the order of the primary nav menu. Alphabetical is logical, but is it usable? They should have ordered items by traffic with the highest at the top. The small links at the very top of the page are useless. Most people won’t see them. The Small Business menu looks neglected. Business users need love too. I think more attention should have been put into that menu.

Image Use – The thumbnails are too small.

Advertising – I like the limited ad space, but I’m sure that will change.

Standards and Validation – Here’s the biggest question. If you are going to redesign a site like this, why is it not compliant to today’s web standards and have valid mark-up? Most of the layout is done using CSS and DIVs, but the architecture is not remotely semantic. I validated the old design using the W3C HTML validator. It had 158 errors, while the new design had only 114. I guess you can call this an improvement. (MSN had 24 validation errors) A portal for the masses that needs maximum accessibility should validate and have semantic mark-up. I’m sure they have tested the new design in a wide variety of devices, so it must display properly, or acceptably, but this is certainly not a case study for web standards. It would be interesting to learn the details on how they arrived here.

Overall, it’s a big improvement from the days when they didn’t have any design, just a logo, form and text links. They have a balance and it’s a much better site than MSN.

General

James Bielefeldt | 5/16/2006 9:52:45 AM (Central Daylight Time, UTC-05:00)